6 reasons why Test Cricket & Branding are similar!
6 reasons why Test Cricket & Branding are similar!
The recently concluded Border-Gavaskar Trophy was a dream come true kind of series fo...
Brand Mascots
Brand Mascots – When man became the mascot to personify a brand.
A mascot is a symbolic character that gives personality and face to a...
Why Real Estate firms need to go Digital
Why Real Estate firms need to go Digital: Going digital, especially digital marketing has been all the rage for the past few years now. But ...
The importance of branding
What is Branding?
Branding [branding] noun
The promotion of a particular product or a company by the means of advertising and ...
The colourful world of branding- what your brand colours tell about your brand!
Colours play a very vital role in the success of any brand. Branding and Colours go hand in hand, with each other. The colours you select, s...
Rebranding-101
When people hear the term ‘Rebranding’, they think it is just a process of renaming your brand, redesigning your logo or somethi...
A beginner’s guide to Personal Branding .
Whether you like it or not – You are a brand. Now, if you are a brand you need to have a plan too. You are a brand – you may no...
Branding & Crisis
The year 2020 has started in a very unusual way. What started as the most productive and happening year for many has turned into the worst y...